Your biz is perfect
This means you’re committed to building your audience using a hyper-personalized, fun & engaging quiz funnel that your dream customers adore– so that they hit that “buy now” button as soon as you open your digital doors.
So what’s a Launch Quiz?
A Launch Quiz is a ground-breaking lead magnet that’ll saturate your email list with engaged human beings experiencing a BIG PROBLEM.
The same problem your digital course solves.
These human beings need your help and are ready for it...
(like right now).
✅ Instead of hitting a more generic pain point, the topic of the Launch Quiz is specific to your course offer– making this quiz hyper-personalized and 'oh so' effective, with an average conversion rate of 40%.
✅ A launch quiz attracts a very specific person who’s perfectly primed to benefit from the offer you’re focused on selling.
✅ A Launch Quiz is interactive, so much fun, provides a quick win, gives you insane audience insight, and positions you as the solution to their problem.
✅ It offers the bridge between curiosity and commitment with the opportunity to establish what makes you different & build trust.
✅ You can also segment your email list through strategic quiz questions based on personality types so that you can meet everyone where they're at when they make decisions.
✅ Promoting a quiz at the top of your funnel is often a cost-effective ad strategy.
Ultimately, a Launch Quiz creates a highly receptive audience that 'come-a-knocking' when you open your virtual doors.
A Launch Quiz is the gateway drug to your primary offer
There's nothing quite like it... (really!)
Ohhhh, em gee,
On a scale of 1 to Launch Quiz… how excited are you?
Because you’re one step further from a business ‘meh’ & one step closer to business ‘wow.’
That heartwarming place where aligned clients keep showing up on your doorstep…
(the ones that have been searching for your gifts for so damn long).
A Launch Quiz really is the gift that keeps on giving...
(with crazy staying power).
So let me share a few things I've learned about you from your results:
✅ You’re ready to retire the old PDF freebie that’s not converting well– and when it does, it’s bringing you ‘lukewarmish’ leads that aren’t quite your ideal audience.
✅ You understand the power of segmenting your email list to meet each individual where they're at on their journey– so that they shout, "OMG, THAT'S TOTALLY ME!"
✅ Since you've taken my quiz, you're well aware that creating an email list of aligned leads genuinely interested in what you offer– is no longer a walk in the park (unless done right).
✅ You know a quiz is an investment that can serve you time and time again, and as you learn more about your audience, you can make minor tweaks to optimize it even further.
✅ When it comes to the psychology of marketing– leveraging curiosity is “oh so” effective (because, let’s be honest, everybody wants to know more about themselves).
Your Launch Quiz is the perfect touchpoint to introduce your brand to prospects and segment your email list in a savvy, strategic way– from the very beginning.
Your entire quiz funnel is a transformational journey where you get the chance to empathetically & supportively guide your audience toward your offer…
See where I’m going here, friend?
Because your offer is a beautiful gift you’ve worked so hard on– and you know (from the depths of your soul) that it’ll change the lives of those who need it the most.
Because here’s the thing…
Quiz funnels have the power to connect changemakers (like you) with change-needers (like your audience) in the most authentic & beautiful way.
They’re the bridge to changing lives…
Are you here for it?
And here's your Launch Quiz roadmap
1. Think of your BIG QUIZ IDEA
This needs to solve a problem that leads to you as the solution.
2. Craft your RESULTS
The questions should lead to 4 potential result categories that quiz takers can fall into.
3. Design QUIZ QUESTIONS
It’s all about leveraging personality, insights & pain points here.
4. Nail your EMAIL STRATEGY
Nurture your leads with hyper-personalized segmented emails that drive them toward your offer.
Need help with this?
That's where I come in
A conversion copywriter & quiz funnel strategist helping online coaches grow an engaged email list using personality-packed quiz funnels.
“Hell yeah,” you know who you are!
Side note: I always lead with empathy. Especially these days– because people are craving human connection more than ever.
I’m all smiles & high vibes. That’s the energy you'll receive from me 99.9% of the time - all the time. I'm also a fun-loving, ice-cream-mad running junkie with a mammoth obsession with learning and mastering my mindset.
At the end of the day...
It’s about leading with insane value, using brilliant quiz funnel strategies, owning a hot offer, and telling epic stories that get your audience shouting – "OMG, that's totally me!"
I can't wait to hear how your business is changing the world. You sneaky changemaker, you.